PDPC AI Recommendation and Decision Systems guidelines (1 March 2024): business improvement sharing is within a group or a company (PDPC, Advisory Guidelines on use of Personal Data in AI Recommendation and Decision Systems (1 March 2024), para. 4.2(a))
The PDPC itself confines the business improvement exception for AI development to a group of companies and to departments of one company. It does not extend to licensing data to an unrelated AI buyer.
Dated 18 Oct 2026Source checked 18 Oct 2026Basis: primary text
In the source's own words
“The Business Improvement Exception caters for sharing with related companies ... within a group of companies, as wells interdepartmental sharing within a company”
Figures it counts in
It is shown on its own, not counted into a figure.
Cited in this guide